VINCENT SHOELACE ALVY MAX

ALVY MAX
They are slender and elastic.
Available in three colors: black, navy, and warm gray.
Warm gray is an intermediate color between off-white and gray, and it matches running shoes very well.
The name is said to be derived from Alvy, the protagonist of Woody Allen's film Annie Hall.

About Vincent Shoelace:
Vincent Shoelace was founded by a male and female duo from Kyoto.
The two found a very nice shoelace at an antique shop, and upon investigation, it turned out to be American-made from the 1950s.
Unfortunately, the shoelace was too short to be used, which inspired them to start making the shoelaces they wished existed.

Vincent Shoelace's Policy:
Shoelaces can greatly influence the impression of shoes. Just like a person's hairstyle, shoelaces are created with an emphasis on quality, with all stages from material selection to finishing consistently carried out in Japan. We repeatedly create samples until we are satisfied with the shoelaces we wish existed, and only release the ones we truly like. If you've been wearing your favorite shoes for a long time and they've become dirty or lost their luster, try replacing them with Vincent Shoelaces.
We believe they will make your heart flutter even more than when you first encountered those shoes.

Packaging Design:
The product box is an original handcrafted box, each made by artisans in downtown Tokyo, featuring linen-embossed processed paper with foil stamping. The design is also perfect for gifting.